define 1 primary goal for your site. What action is the most important for your visitors to take?
What are (if any) the secondary goals on your site?
page title & basic goal for each addtional page
list 2-3 sites you love & tell me why. Is it the layout, the images, the navigation. What resonates with you?
feel like there's something I need to know before I start designing? let me know here :)