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the design

creative, approachable & fiery

The Roma brand is centered in health and wellness for women and their families.  The brand is intended to feel upscale while still feeling family-friendly and inviting.  It's a place to build a lifestyle that is centered in authenticity, holistic practice and a passion for family.

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brand details



special details from this project

The goal with the brand visuals was to blend a high-end, fiery attitude, with a health-centered and kid-friendly aesthetic.  These special details are how the studio set the Roma brand + online home apart.

  • custom client onboarding gift including a custom printed shipping box, menu cards, aprons, and a guided practice journal.
  • custom photo backdrop for group events and workshops
  • gold foil business cards
  • clean and modern web styling that is easy to navigate and instantly feels like an invitation to stay a little longer
  • scrapbook-style details with layered pattern and images patched together with scotch tape accents

brand collateral

  • instagram templates
  • eBook template
  • business cards
  • email signature
  • printed Journal/Book
  • printed boxes
  • printed aprons
  • letterhead design
  • printed menu cards
  • photo backdrop screen
  • suggested photo prop list

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